Make sure your program description is not too short or generic and does not contain any grammar, spelling or punctuation mistakes. In your description, be sure to tell parents why your program is special. Offer details about your services, your curriculum and your teachers. If you’re a family child care provider, you may wish to consider sharing a bit about your personal and professional background. Are you a parent yourself? What is your educational and/or professional background? How long have you been in the industry? Describe your curriculum and approach to teaching, as well as any special services you may offer like overnight care, parent date night, organic meals, etc.